One of the top sellers in the united states. 100% Whey with 2 scoops has a great 48 grams of protein. Taste wise we can say it is average no where near muscle milk but not as bad as others on the market. Price is what sets this apart as one of the best value proteins on the market. What you get for your money is unmatched on the body building supplement market. Combined with a good fat burner you will get great gains.